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Barnes & Noble looks to GlowLight as NOOK sales nosedive

As sales of Barnes & Noble's NOOK eReader decline, the bookseller is counting on the new NOOK Simple Touch with GlowLight to pick things back up.The company revealed in their financial report for fiscal 2012 that NOOK sales declined, particularly in Q4, dropping more than 10 percent."Device sales declined during the fourth quarter due to higher third-party channel partner returns, lower selling volume and lower average selling prices," the bookseller wrote.Barnes & Noble is counting on the new NOOK Simple Touch with GlowLight, which launched in Q1 of fiscal 2012,...

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Published By: Tech Radar - Tuesday, 19 June, 2012