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Google / PayPal Sales Exec Tyler Hoffman Defects To Virtual Currency Rewards Startup ifeelgoods
ifeelgoods has a brilliant idea — letting you earn Facebook Credits for ecommerce purchases or following a brand on Twitter — but now it has to convince big companies and shopping sites to adopt its tech. That’s why it’s hired former Google Managing Director of Commerce Sales and leader of PayPal’s enterprise sales team Tyler Hoffman to be its new Senior Vice President of Sales. Ifeelgoods is starting to snowball, as CEO Michael Amar says 92% of customers returning to ifeelgoods and increasing their budget by 250%. Of my years in tech, this...
Published By: Tech Crunch - Monday, 30 April, 2012
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With Ground Truth, Google marries virtual world with the real
