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Howard Schultz Explains How Square Will Caffeinate Starbucks

Wednesday, Schultz shocked the world by entering into a sweeping partnership with the three-year old mobile payment startup Square, adopting its payment technology and investing $25 million, while Schultz himself will join Square?s board. In an interview, Schultz tells WIRED that while Starbucks has no intention of acquiring Square in an eBay-type maneuver (tough in any case as Square is now valued at over $3 billion), the alliance is a major step for both companies. ...

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Published By: Wired - Wednesday, 8 August, 2012

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