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One Jackson Crowdsources Kids’ Apparel With Contests That Lead To Clothes You Can Buy

One Jackson, the latest e-commerce startup to target the popular kids’ clothing market, is preparing to make a big splash with its public debut next week. The company plays in the same space as other online clothing startups experimenting with Silicon Valley-inspired business models, including the subscription-based offerings from Wittlebee and FabKids, for example, as well as the web-based consignment shop ThredUp. But One Jackson has a completely different idea. Instead of designing clothes in-house or aggregating collections from elsewhere, the site will serve as a platform for connecting consumers...

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Published By: Tech Crunch - Friday, 3 August, 2012