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Social Syndication Startup Mass Relevance Raises $3.3M
Mass Relevance, a startup that helps media companies and brands tap into this crazy Twitter thing, has raised $3.3 million in Series A funding. The round was led by Austin Ventures, with money from Battery Ventures, Floodgate, Allegro Venture Partners, and Metamorphic Ventures. The startup previously raised $2.2 million in seed funding from most of the same backers — Battery is the only addition. Mass Relevance pulls content from Twitter and other social networks (it announced a tweet syndication deal with Twitter last year), filters the updates according to a...
Published By: Tech Crunch - Wednesday, 16 May, 2012
