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TomTom Launches Quirky YouTube Summer Contest [VIDEOS]

TomTom, the maker of in-car location and navigation products and services, launched a digital campaign for its summer promotions this week. The videos — like the one above, produced especially for Mashable readers — remind us of the style of the popular Old Spice videos: a single man delivering a monologue in a stilted accent directly into the camera. The campaign from TomTom includes a competition for five families or groups of friends to win the chance to spend two weeks mapping a paradise island, as well as 10,000...

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Published By: Mashable - Saturday, 2 June, 2012

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